Fall asleep in under 10 minutes.
No melatonin. No meds. No screen.
You're tired. But your brain didn't get the memo.
It's 1am. You've tried the apps, the supplements, the "sleep hygiene" checklist. Most of it works for a week, then stops. The reason is simple: your nervous system is still in fight-or-flight when your head hits the pillow.
- It takes 45+ minutes to fall asleep, every night
- You wake up at 3am wired, and that's it for the night
- Melatonin leaves you groggy. Prescriptions feel like too much.


A breathing tool you wear. Designed to slow your exhale.
The Shift is a small pendant with a precisely-tuned airway. When you exhale through it, it forces your breath to slow down. That slow exhale flips a switch in your nervous system, from "stressed and alert" to "rest and digest."
- Most people feel calmer within three breaths
- No medication, no melatonin, no blue light
- Works in under 60 seconds, no batteries or app
- Keep it by the bed for when you wake at 3am
The 4-7-8 breath. Three steps.
A long exhale tells your vagus nerve everything is okay. Your heart rate drops. Your muscles loosen. You fall asleep. The Shift makes the long exhale automatic.
The Shift was created and tested by a psychotherapist, built on a breathing practice Japanese monks have used for 400 years. It holds two US patents. Over 200,000 people have used one to feel calmer and sleep better.
"I was asleep in 2 minutes."
"I have struggled with insomnia from anxiety for a while. If I wake in the middle of the night, I was doomed. Now I just stay in bed, use my Shift for a few minutes, and I'm finding myself able to fall back to sleep."
"I have trouble falling asleep at night and I've been on medication for many years. Thanks to my Shift I am pretty much off of it, and can go to sleep in about 5 minutes."
"I have anxiety and insomnia, and the same day I got it I couldn't sleep in the middle of the night. Once using the Shift I was asleep within 2 minutes."
Everything you need to fall asleep in under 10 minutes.
The Shift + 10 Breaths sleep course + Care Kit. One purchase. Lifetime habit.
Sleep Starter Bundle
- Classic Shift breathing pendant
- 10 Breaths sleep course ($45 value). A 10-night program built specifically for falling asleep.
- Care Kit polish + cloth ($29 value)
Try it for 30 nights. If your sleep hasn't changed, send it back for a full refund.
Things people ask before buying.
Stop tossing. Start exhaling.
The Shift Sleep Bundle ships free, and if it doesn't change your nights, send it back.
Get the Sleep Bundle — $99